OUR 2023 PARTNERS

We are extremely proud to have NARS as our 2023 headline beauty partner. The brand launched with 12 iconic lipsticks in 1994, and has since become a pioneer of inclusivity in beauty. Founder François Nars was famously quoted as saying he believes foundation should be for everyone, which is seen with the brand’s wide shade range: its foundation comes in 36 shades, and it offers 25 different blush colours. NARS was also one of the first to feature models of Colour in its campaigns, including supermodel Naomi Campbell.

For over 80 years, Lancôme has epitomised classic French beauty. While it’s rooted in tradition (starting out as a fragrance house in 1935), the brand has now expanded into makeup and skincare, with the aim of ‘making all women happier’ through cosmetic innovation. Recently, Lancôme expanded its foundation shade range to 30 nuanced hues, and it’s pushing for disability inclusivity, too – helping to create a device that will help those with limited arm and hand mobility to apply makeup independently. It’s this ethos of inclusivity that makes us proud to partner with Lancôme this year.

Urban Decay is constantly evolving – the LA-founded brand has been ‘challenging the industry’s definition of beauty’ since its launch in 1996. Its motto is that makeup is for everyone, and it should always be fun. Enter its ‘Pretty Different’ beauty manifesto, which encourages and embraces individuality. Its wide range of products, from its cult palettes to that setting spray, are all cruelty-free and PETA-certified, and Urban Decay is dedicated to making as many of its products vegan as possible. 

Historic hair care brand Aveda is renowned for its natural, plant-based ingredients, providing high-quality, vegan hair care solutions with sustainability in mind. Aveda has long provided formulations that are enriched with natural ingredients, such as coconut oil and shea butter, to deeply nourish and provide intense moisture and definition for curly and coils hair.

Skincare can be confusing. That’s where The Inkey List comes in. The brand is centred around the idea that ‘better information drives better decisions’, delivering ingredients-based products that are easy to navigate: every product comes with a ‘translator’ explaining what the key ingredient is and how to use it – exactly what we all need!

What started out as a New York hair salon in 1977 is now a globally renowned haircare range celebrating the craft of hair styling. The brand is known for its dedicated product lines, each focusing on a specific hair type or style, from curl ranges to innovative dry shampoo formulas and colour-enhancing haircare. With over 25 years of product innovation and more than 20 years’ experience working backstage at fashion shows, Bumble and bumble caters to a wide range of hair textures.

‘Problem solving. Skin loving. Confidence building’ – that’s the message at the heart of IT Cosmetics. And it means it: the brand’s high-performing products are developed with expert advice from dermatologists and plastic surgeons to offer makeup and skincare that really delivers across all skin types, even the most sensitive. 

Skincare for all: that’s what drives Youth To The People. The family-owned brand follows on from three generations of professional skincare expertise and research, using this knowledge to create skincare backed by science to produce a visible ‘positive change’ in your skin. The brand creates its formulas with the planet in mind – all of its ‘superfood’ ingredients are 100% vegan, and everything is made in its California base and never tested on animals.

4.5.6. Skin understands that there isn’t a one-size-fits-all approach to skincare. The brand addresses specific needs of darker skin tones through dedicated research and innovation. The result: the world’s first-ever Skin Tone Research Lab, producing skincare designed for melanin-rich skin that addresses hyperpigmentation, regulates sebum production and revitalises and nourishes skin while also strengthening and repairing the skin barrier. Welcome to the skincare revolution.

Looking for the perfect match? This British beauty brand has just the answer. Its lipsticks, lip liners and nail lacquers are all available in the same 30 shades – each named after an African country in homage to the founder’s heritage – for a perfectly coordinated look, every single time. The Black-owned brand also caters to different undertones, with 15 different nude tones and 15 reds, so that everyone can find the right shade for them.

Cantu is the UK’s number one textured haircare brand – and for good reason: its aim is to provide affordable and accessible quality care for curly, coily and wavy hair textures. Its products are formulated with 100% shea butter and other natural oils to nourish and condition not just hair, but the scalp, too. 

Adwoa Beauty is a modern, non-toxic, gender-neutral beauty brand catering to multi-cultural hair textures. Transparent with their ingredients, Adwoa Beauty have created a highly effective collection of products with ingredients that are concentrated, working with nature and science to bring you phenomenal results.