OUR 2024 PARTNERS

Founded in 1946, Estée Lauder is known for its innovative, technologically advanced products. The Estée Lauder brand is now synonymous with elegance, luxury and quality. Through extensive research and stringent product evaluation, Estée Lauder delivers skincare, makeup and fragrance that is both gentle and highly effective.

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S’ABLE Labs creates inclusive products that effectively care for melanated skin, combining powerful African botanicals with the industry’s leading science. Specifically targeting hyperpigmentation, its patented Hyperprevent™ technology breaks down, defends and inhibits melanin growth and overproduction.

NYX Professional Makeup is a brand that continually strives to be on the right and bright side of positive change. From bold eye shadows to shimmering highlighters, NYX products combine high-end formulas, rich pigments and epic performance – plus, they’re fun, vegan and cruelty free.

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“Brooklyn born, salon raised” haircare brand Amika is a collective of creatives, hairstylists, chemists and product enthusiasts that like to bend the rules. Together, they work to continually produce effective, high-performing haircare and tools that are kind to strands.

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After years of partnering with the best of the best in the beauty industry – and still seeing a void for products that performed across all skin tones and types and hair textures – Rihanna was inspired to create the world of Fenty Beauty. In the words of Rihanna herself: “What began as a concept, a desire… for every person to feel truly represented, and not only included, but celebrated, has now become bigger than I ever imagined.”

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4.5.6. Skin understands that there isn’t a one-size-fits-all approach to skincare. The brand addresses specific needs of darker skin tones through dedicated research and innovation. The result: the world’s first-ever Skin Tone Research Lab, producing skincare designed for melanin-rich skin that addresses hyperpigmentation, regulates sebum production and revitalises and nourishes skin while also strengthening and repairing the skin barrier. Welcome to the skincare revolution.

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Founded in 2019, Glossify are the official nail care partners for the Beauty Beat. We could not be more excited to collaborate with Glossify once again, using its long-lasting, cruelty free products to provide complimentary mini manicures for our community. Please kindly note that our complimentary manicures are subject to availability.

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Urban Decay is constantly evolving – the LA-founded brand has been ‘challenging the industry’s definition of beauty’ since its launch in 1996. Its motto is that makeup is for everyone, and it should always be fun. Enter its ‘Pretty Different’ beauty manifesto, which encourages and embraces individuality. Its wide range of products, from its cult palettes to that setting spray, are all cruelty-free and PETA-certified, and Urban Decay is dedicated to making as many of its products vegan as possible. 

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We’re definitely “worth it” – for more than a century, L’Oréal Paris has been known for groundbreaking cosmetic innovation and delivering advanced-formula beauty products that remain accessible. L’Oréal Paris aims to represents beauty in all its forms: its mantra is a no “one size fits all” vision of beauty, and we certainly agree with that.

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SheaMoisture is a leading global beauty brand that uses natural ingredients to create products for textured hair and melanin-rich skin. Whether you’re looking to improve moisture, curl definition or strand strength, SheaMoisture has a product range for you. The brand also invests proceeds from every purchase directly back into the community.

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OLAPLEX is renowned for creating products that rebuild and restore broken hair bonds, delivering the strongest, shiniest and healthiest hair possible. The products work on all strand types, whether you have minimal or extreme damage. This year, OLAPLEX will be at the Beauty Beat to help us strengthen and repair any hair damage – leaving us with healthier, stronger and more resilient locks.

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Established in 1798, John Bell & Croyden has introduced thousands of wellbeing and beauty products to its community over the last two decades. A haven for health and wellness, John Bell & Croyden is the destination for those seeking carefully curated advice and guidance about their nutrition, skincare, wellness and overall health.

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Founded in 2013 by husband and wife duo Johnny & Pauline Paterson as a natural solution to help soothe their daughter’s eczema, many will know and love the the soothing and nourishing Dr.PAWPAW balms. Today, the brand also produces Your Gorgeous Skin – a new skincare range that is made in Korea and harnesses Korean technology to deliver powerful results.

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Cantu is the UK’s number one textured haircare brand – and for good reason: its aim is to provide affordable and accessible quality care for curly, coily and wavy hair textures. Its products are formulated with 100% shea butter and other natural oils to nourish and condition not just hair, but the scalp, too. 

beauty beat beautiful natural afro hair
beauty beat beautiful natural afro hair
beauty beat beautiful natural afro hair
beauty beat beautiful natural afro hair